GET STARTED AS A FREELANCE MAKEUP ARTIST

Have you dreamed of becoming a freelance make-up artist where you get to work with beauty and creativity but at the same time be flexible? Working in the make-up industry gives you the opportunity to use your creativity and express emotions while creating a career in something you are passionate about. Being a freelancer means freedom and control over your own time, which also gives you time for other things. Here are 5 tips on how to get started! 

1. Learn the basics 

Before you can start working as a make-up artist, it is important that you have the basics with you. Here at the Make Up Institute in Stockholm, we offer various training courses both on-site and remotely that give you a good and stable foundation to start from no matter where you are. A training course gives you a more structured path and teaches you techniques for both natural make-up but also more dramatic looks with special effects and more. 

2. Build your portfolio

When you work as a freelancer, your portfolio is your most important tool. Instagram is a perfect platform for marketing your brand and showcasing your creativity and your work. Take pictures of the make-up looks you create both on yourself and on clients who are willing to participate and remember that the posts should be high-quality, aesthetic and appealing in your feed. 

3. Create a presence 

Social media is a great way to create contacts and reach out to potential clients. Create profiles on different platforms such as Instagram, TikTok, Facebook to name a few and upload your work regularly so that you maintain the engagement of your followers. 

4. Create a network 

Building a network of contacts in addition to your clients and followers is also important for building your business. By participating in training, events, etc. you build relationships within the industry that can lead to new jobs but also collaborations with photographers and stylists, for example.

5. Get the right equipment 

To do your job in the best possible way, feel free to invest in high-quality products and tools that both give good results but above all last a long time. But also stay updated on trends and new products and choose the products that suit you and your technique. 

Now you have some tips and ideas on how you can start your journey towards becoming a freelance make-up artist. Take small steps at a time and don't be afraid to try things out, you will learn along the way and build your experience over time. Does this sound interesting? Read more about our courses that we at the Make Up Institute Stockholm offer!